Working to improve the UK's resource productivity
Improving the productivity of resources could save up to 28% of the UK’s total CO2 emissions. Public buy-in will be an important part of the success or failure of innovative proposals to improve resource productivity, so policymakers’ decisions should be informed by evidence on how people are likely to react to specific proposals.

In conjunction with the school of psychology at Cardiff University and members of the CIE-MAP consortium, Green Alliance are working with key decision makers to ensure policy on resource productivity is fully informed by the evidence on public attitudes and engagement.

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